As the first festival since Savvy Media Europe commenced, we were brought on by Abroadfest to assist in sponsorships, gifting and product placement on performers. We partnered with Pura Vida as the official bracelet sponsor for Abroadfest, providing gifting with the festivals' ticket and bracelet pass pickup for maximum exposure. We also had product placed on VIP and performing DJs, as well as captured branded digital content for Pura Vida's marketing initiatives.